In Australia, there’s been a marked shift in the seafood industry. Now, it’s absolutely clear to the supply chain and the retailers that consumers want to know more about what they’re buying. They might not always choose certified goods at the counter, but they want to know whether their products are sourced responsibly, where they come from – and that someone’s taking care of these things. That’s not just true of fish: a great deal of progress has been made in free range chicken eggs, pigs, and so on. For Australia’s food sector, sustainability has become part of doing business.
Tuna is pretty much the staple lunch food at our office. It’s simple, healthy – and with the blue MSC label I know it’s sustainable. Just throw it in a sandwich or toss it into a salad and you’re good to go. But it wasn’t until I started working here that I realised how much goes into getting my little tin of tuna from the ocean to my salad bowl.
Fun fact: seafood is one of most traded commodities in the world, ten times more than coffee, or rice. That’s a whole lot of fish flying around and makes me wonder where my little tin of tuna came from and, since I’m eating it about four times a week, what kind of impact it has on our oceans.
Every year, MSC Oceania runs the Australia-wide Sustainable Seafood Day. In 2015, the team took to the sea, the streets and social media with their #ForTheSea hashtag and the help of advocates from all walks of life. Explorers, researchers, health practitioners, athletes joined to celebrate how choosing sustainable seafood can help keep our oceans healthy. One of these ‘Ocean Ambassadors’ is pro surfer and artist Felicity “Flick” Palmateer, who has also been involved in June’s World Oceans Day. The Oceania team caught with her to talk about her involvement and her love of the ocean.